There are specific color code systems, for screen printing, digital printing and embroidery. For screen printing and screen transfer we use PMS – Pantone Matching System. For embroidery we use the Madeira catalogs for colored threads. For direct to garment and digital transfer we use CMYK.
For each design we send to embroidery or printing, we color match so the colors on the print will be identical to the desired colors of the client's logo or design.
Pantone is a worldwide color reproduction system. It provides the correct and most efficient matching of colors, across multiple types of industries – from designer, to manufacturer, to retailer in this type of industry. It has the highest accuracy for color coding and color matching.
By standardizing the colors, designers or manufacturers in different parts of the world can refer to the same color by using the Pantone color system without having to meet. It is the same situation when a client and graphic designer have doubts about a color, the Pantone Formula Guide is the most accurate color palette for verifying colors. In our industry it is the color guideline that we use for matching colors.
Also Pantone officially declares the "Color of the year" color annually; this year's color is Marsala.
There is the CMYK color system – Cyan Magenta Yellow Key (black). It is a color code system that expresses the highest level of color compatibility for printers – either screen printing or direct to garment. To obtain a particular color, the four CMYK color pigments are used together.
For each type of printing techniques, there is the need to use color matching systems to create or recreate the exact color for the design that will be printed.
When a logo or design is embroidered, we use the Madeira color matching system. Just like the Pantone color code is used for printing, so is the Madeira and other manufacturers are for embroidering. It has the same structural design as the color code systems for printing.
If a client does not know the exact codes of the colors the design is created from, we can recreate the colors for printing or embroidery. The color systems are often used to compare the authentic color of a client's design.